23 May 2024
F1 eyes pay-TV switch for Germany
"This makes it a bit more difficult"
F1’s new owners are considering switching coverage of the sport within Germany to a pay-only platform.
The free-to-air deal enjoyed by the broadcaster RTL runs out this year, and new F1 commercial chief Sean Bratches was quoted by DPA news agency as admitting that pay TV is "where the money is".
But he added: "There are markets where the penetration of pay TV is low compared to free TV. This is especially true for Germany compared to the UK, where there are significantly more customers for pay TV.
"This makes it a bit more difficult, but we’re working on it," Bratches said.
RTL has already said that it is seeking a new contract for 2018 and beyond.
Search
Formula 1 news
23 May 2024
F1 in talks to raise Monaco’s annual race fee
23 May 2024
F1 not ruling out new race deal for Barcelona
23 May 2024
Sainz ’has chosen Audi’ for 2025 and beyond
23 May 2024