FERM Power Tools enters 2011 FIA WRC

FERM Power Tools are proud to announce their entry as a new team in the FIA World Rally Championship (WRC) and will make their debut at Rally Sweden next month. FERM Power Tools World Rally Team will partner with Cumbrian-based M-Sport and will be headed by Dutchman Dennis Kuipers who will pilot the new Ford Fiesta RS WRC.

Kuipers made his debut in the WRC with M-Sport in 2010. The 25-year-old produced a series of strong results, finishing ninth at Rally of Turkey and the first Dutchman ever to score WRC driver points.

FERM Power Tools World Rally Team will register with the FIA as an official team in the WRC to compete in the FIA Manufacturers’ Championship. Kuipers will also compete in the 2011 FIA Drivers’ Championship.

FERM Power Tools is a global producer of electronic equipment and tools and they have embraced the WRC to help promote its brand and products worldwide.

There is a natural fit between the products and the WRC. The maintenance of the car during and before a WRC event is a vital part of the rally and provides FERM Power Tools with an exciting challenge. The Dutch-based company would like to share this challenge with WRC fans worldwide, their customers and staff.

Dennis Kuipers said: "I’m very happy to join the FERM Power Tools World Rally Team for 2011. 2010 was a very educational year and we had some good results with the Ford Fiesta S2000. I feel that the experience we gained with the Fiesta S2000 was excellent preparation for driving the new Ford Fiesta RS WRC. I’m really looking forward to next year.”

M-Sport Managing Director, Malcolm Wilson OBE said: “It is a real pleasure to welcome FERM Power Tools World Rally Team into the M-Sport family and the WRC for 2011. Dennis produced a series of consistently strong results in the Ford Fiesta S2000 in 2010 and showed considerable progression throughout the year. Dennis was a joy to work with last year and I look forward to working with him and the new team for what promises to be a successful season.”